When a customer makes a purchase, they often have different items in mind or are open to additional products that complement their original choice. Cross-selling takes advantage of this by offering related items at the time of purchase, giving sellers the opportunity to increase sales and increase revenue.
However, cross-selling can be challenging because salespeople usually don’t know in advance what else a customer might be interested in, leading to missed opportunities. This is where SaRA, our Sales Representative Assistant, comes in. SaRA analyzes past customer behavior and purchase history to generate recommendations for complementary products, giving salespeople more opportunities for successful cross-selling.
Implementing SaRA as a sales tool has proven extremely beneficial for its users and has even contributed to an additional seven-figure increase in annual sales for one of our clients. Below are some of the key benefits our clients have experienced by integrating SaRA into their workflows:
We have published a use case that presents SaRA in action and the results from its practical implementation.
As a reliable Microsoft partner in Germany , we help you improve your business with advanced technologies . If you would like to know how our solutions can be seamlessly integrated into your processes , we would be happy to advise you.

Johannes Wagner
Data & AI
E-Mail: johannes.wagner@itvt.de
Phone: +49 1573 1312647
Informationsverarbeitung spielt eine Schlüsselrolle für unsere Aufgabenerfüllung. Alle wesentlichen strategischen und operativen Funktionen und Aufgaben werden durch Informationstechnik (IT) maßgeblich gestützt.
Da unsere Kernkompetenz in der Entwicklung innovativer Produkte liegt, ist der Schutz dieser Informationen vor unberechtigtem Zugriff und vor unerlaubter Änderung von existenzieller Bedeutung.
Alle Mitarbeiter und die Unternehmensführung sind sich ihrer Verantwortung beim Umgang mit Informationen bewusst und unterstützen die Sicherheitsstrategie nach besten Kräften. Zur Erreichung der Informationssicherheitsziele wurde ein Rollenkonzept entwickelt.
Der Datenschutzbeauftragte berichtet in seiner Funktion direkt an die Geschäftsführung, die wiederrum genügend Mittel und Ressourcen zur Verfügung stellt, um eine umfangreiche Informationssicherheit zu gewährleisten und die Mitarbeiter entsprechend zu schulen.
Jeder Mitarbeiter sieht sich in der Verantwortung der Informationssicherheit, so werden sicherheitsrelevante Aspekte bereits frühzeitig in der Planungsphase jedes Projektes mitberücksichtigt. Sofern personenbezogene Daten betroffen sind, gilt Gleiches für den Datenschutzbeauftragten. Zudem ist die ITVT ist nach ISO 27001:2022 und ISO 27701:2019 durch den TÜV Rheinland of North America zertifiziert.
Information processing plays a key role in the performance of our tasks. All essential strategic and operational functions and tasks are significantly supported by information technology (IT).
Since our core competence lies in the development of innovative products, protecting this information from unauthorized access and unauthorized modification is of vital importance.
All employees and the company management are aware of their responsibility when handling information and support the security strategy to the best of their ability. A role concept has been developed to achieve the information security objectives.
The data protection officer reports directly to the management, which in turn provides sufficient funds and resources to ensure comprehensive information security and to train employees accordingly
Every employee is responsible for information security, so security-related aspects are taken into account early on in the planning phase of each project. If personal data is involved, the same applies to the data protection officer. In addition, ITVT is certified according to ISO/IEC 27001:2022 and ISO/IEC 27701:2019 by TÜV Rheinland of North America.
